Creative strategy and storytelling for the pioneers of sustainable construction.
Carbon down. Story up. That’s Jib.
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Creative Strategy and Storytelling for the Pioneers of Sustainable Construction
Carbon down. Story up. That’s Jib.
Credit: Limberlost Place | George Brown College
banner
Creative Strategy and Storytelling for the Pioneers of Sustainable Construction
Carbon down. Story up. That’s Jib.
Credit: Prologis Evergreen | Mass Timber Warehouse
Marketing with a Mission.
At Jib, we see marketing as a force for change. Mass timber and offsite construction are reshaping our built environment, and we’re proud to play a role in that transformation.
With over 20 years of experience in design and marketing, we’ve partnered with manufacturers, associations, and innovators to help move the industry forward.
This isn’t just a market for us. It’s a mission.
Why Mass Timber Brands with Jib.
We’re more than a marketing agency—we’re an embedded creative partner that understands the full ecosystem because communicating the future of building means understanding what’s shaping it.
Advancing Sustainable Construction
01
Branding & Strategy
Brand identity, messaging
Competitive analysis & positioning
Product launches
02
Digital & Web
Custom website design & development
SEO, SEM
Conversion-focused UX design
03
Content & Campaigns
Creative advertising
Social media strategy & management
Video production, podcasts
04
Visibility & Influence
Trade show booth design & activations
Strategic consulting & futureproofing
Brand stunts & event marketing
AdvertisingDisplay Digital & Web
Animation & 3D
We live in your world.
We’ve spent years immersed in the timber, forestry, and sustainability sectors. Our team of designers, strategists, developers, and writers brings a sharp mix of industry knowledge and creative drive, supported by our headquarters in Toronto and Vancouver. Additional portfolio can be viewed here.
Brand Identity & Design
Mass Timber+ Conference
Since 2017, Jib has shaped Mass Timber+ into a leading event for offsite construction
Connected thought leaders with real opportunity through strategic content and campaigns
Helped make Mass Timber+ a catalyst for collaboration, investment, and progress
Social Campaigns
Thank-a-Framer Campaign
Over 5 million campaign impressions
More than 3.5 million video views
Featured in Forbes, AdAge, and the New York Times
Award-winning campaign recognized across the USA
Supported launch of HBI’s framing program in 40+ locations
Video Production
Norbord HR Video
Humanized the brand through authentic employee storytelling
Created a high-impact recruiting tool that builds emotional connection with prospective talent
Captured large-scale operations with cinematic quality using drone and on-site footage
What our Clients are saying
Jib helped us transform how we present our data, our brand, and our value. They didn’t just give us a new look, they gave us clarity. From our website to our conference materials, everything now feels aligned and professional. Our clients are noticing the difference, and so are we.
Partner & Founder, Forest Economic Advisors (client since 2017)
We’ve always had great products. What we needed was a way to cut through the noise and get builders to pay attention. Jib delivered exactly that.
VP Marketing, West Fraser (client since 2006)
With 45% of mass timber projects in design now on the East Coast, more than double the West, we knew it was time for a national event in the eastern U.S. We chose Jib because they understood the data, the audience, and how to build a movement.
Partner, Mass Timber+
Jib has built lasting partnerships with clients who trust us to grow with them, some for more than 16 years. Our strength comes from stability: many on our team have been with us for over a decade, bringing deep expertise and a shared commitment to doing great work, year after year.
